GraceKennedy Group - GraceKennedy continues to explore locally manufactured corned beef
 
Friday, 08 September 2017 22:54

GraceKennedy continues to explore locally manufactured corned beef

: In April of this year, Don Wehby, Group CEO of GraceKennedy Ltd challenged the Innovation team at Grace Foods Ltd. to revisit the possibility of a locally made corned beef in response to disruption in supplies caused by a ban by the Jamaican Government on imports of meat products from Brazil.

Recent feedback from the project team exploring the feasibility of manufacturing corned beef locally shows promising signs.

“It is still early days yet but prototypes have been developed and we are seeing that it is possible to manufacture a corned beef product at our meat factory in Westmoreland,” Mr Wehby said.

While the project team has found that the capability exists within GraceKennedy and its supply chain to produce corned beef in Jamaica; it will take some time to arrive at a marketable product.


The main challenges to the feasibility of the product are consistent supply of beef locally, as well as production costs.

 “The pricing structure is being looked at as well. We have to find the right balance to make it affordable to our consumers and with the same high quality standards of all our products.  There would be a problem with beef supply, given current local stock,” Mr Wehby added.

Growth in beef cattle rearing could help assure a supply of beef for a range of new locally manufactured products.

“Although, at this time, the cattle stock is not very extensive, we cannot simply write off the idea of manufacturing beef products on this scale. We have to be forward thinking and consider the spin offs that are possible from increased cattle stock and a more developed cattle industry. I think we should revisit this aspect of our agriculture programme in order to give ourselves more options for future opportunities,” Mr. Wehby proffered.

GraceKennedy Ltd. is the leading manufacturer of high quality meat products having pioneered the well-loved Grace Vienna Sausage in 1959.  These are produced by Grace Food Processors (GFP), based in Savanna-La-Mar, Westmoreland along with a range of others such as Grace Frankfurters and Grace Country Pride Hams.  GFP holds ISO 22000 and HACCP standards (Hazard Analysis Critical Control Point) as well as certification by the Jamaica Bureau of Standards.